Audience Research Demographics

I have carried out Facebook audience research into Frank Ocean as he is an R&B artist that could be seen as similar to ours.

 

 

From the 2nd picture, I have learned that although Frank Ocean is not one of the most well known R&B arists, he has quite a lot of likes on Facebook and a fair amount of the users are talking about him right now. From these demographics, I can also see that the place where Frank Ocean is most popular is in Los Angeles, showing that this State in America listens to R&B. This may be as Frank Ocean comes from America and lives there, but it is also to do with the fact that a high percentage of people there listen to R&B music. This screen shot also shows me that Frank Ocean has a young target audience age group, being 18-24 year olds, this would be due to the hip hop style of many of his songs, along with the swearing and unsuitable lyrics for young teenagers.

 

From researching furthur into Frank Oceans audience, I have a better idea of our artits target audience, as it would in many ways be similar to these demographics.